This report is for any person or organisation interested in shifting the public conversation about better housing in Aotearoa New Zealand.

Specifically, the report will help those wanting to empower industry and communities in understanding and demanding a building system in which everyone in Aotearoa New Zealand can thrive in a home that supports their health and wellbeing.

It will be particularly helpful if you want to:

• understand how people in Aotearoa New Zealand think and reason about the performance of homes and what gets in the way of public understanding

• learn about some unhelpful frames that you should avoid when talking about home performance

• get a sense of what frames and framing strategies have the potential to shift the conversation about improving home performance in Aotearoa New Zealand.

This research and report was funded by BRANZ.

Read the research report