COVID-19 Comms Tips #5: A presentation on How to Talk about Covid19

On Wed 8 April, Rāapa 8 Paengawhāwhā, in partnership with the Science Communicators Association of New Zealand, Jess shared some tools that we can use to help ensure that talking about COVID-19 (and other national crises) is empowering, not harmful, for our audiences.

In the presentation Jess shares high level principles of strategic communication that can be applied to communicating any complex issue, and also gave examples from the How to Talk About COVID-19.

Watch the recording below. It is fully captioned thanks to the great work of Laura Goodall at SCANZ who also organised the talk.

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Further resources

  • You can get more guidance on narratives during COVID-19 in our guide, now on the website

  • We have developed a checklist for communications, also on our webpage.

  • People can sign up to receive these emails here

  • Get in touch with Rachel@theworkshop.org.nz if you would like to talk to us about how we can help you with specific advice.

By being together in this crisis we will emerge stronger together after it.

Jess, Marianne, Lucia, Sharon and Rachel, at The Workshop